Clint Boulton

Have you seen the reports about Google adding advertising to gaming? This is no surprise; there is a reason why the search giant picked up in-game ad firm AdScape for $23 million last February. Say what you will about gaming being for geeks, but don’t be naïve; millions of people of all demographics dip into […]

GoldMail combines voice with visuals to lend messaging a human touch. GoldMail, based in San Francisco, plans to launch a voiceover messaging application Nov. 12 that combines voice and graphic images in a rich media presentation. The goal is to make messages more memorable than blasé text-based messaging. Guy Longworth, CEO of GoldMail, said that […]

Photobucket, a site that serves up photos, videos and graphics for 35 million users a month, is allowing users to tag photos across multiple social networks. Tagging, a feature common in social networking sites, lets users attach associative words with a person or object. A searcher using a site that enables tagging may find a […]

Facebook Ads will either be as richly successful as Google AdWords or die on the vine. It all depends on how users react, analysts from IDC and Forrester Research said, after Facebook launched its ad strategy Nov. 6 to help businesses match advertising to Facebook users and their social network friends. Businesses who want to […]

Little Facebook is all grown up. Nearly four years after launching, Facebook moved into its second stage of life on Nov. 6 with Facebook Ads, an online ad platform that lets businesses reach users in the company’s social network of 52 million users. Facebook, located in Palo Alto, Calif., has achieved what Google, Yahoo, Microsoft, […]

AOL moved to buy its fourth online advertising business this year, agreeing to acquire Quigo, Nov. 7., for an undisclosed sum. Quigo specializes in contextual advertising that matches ads to the contents of a Web page. Quigo’s AdSonar software lets advertisers purchase ads on Web sites based on specific pages, sections, topics or keywords. The […]

Take that, Google. In an industry where companies leapfrog each other constantly, Facebook has struck the latest blow by unveiling Facebook Ads. The company’s socially oriented advertising platform comes a day after Google announced its Android mobile phone software stack and the formation of the Open Handset Alliance, and less than a week after the […]

Will people have a phone number assigned at birth? Will customers pay only for network services and not the phones themselves? The Android mobile phone software stack that was announced Nov. 5 by the Open Handset Alliance—an alliance of technology and wireless carriers that includes Google, T-Mobile, eBay, Qualcomm and Motorola—has given rise to speculation […]

Facebook has thrown down the gauntlet in front of Google, introducing an online ad platform designed to help businesses reach its social network of 50 million users. With industry pundits predicting that Facebook would usher in a new era of socially-networked advertising, the Palo Alto, Calif., company introduced Facebook Ads, an ad system to help […]

After spending five years trying to become the eminent Enterprise 2.0 software provider, Socialtext is ready for a new phase. Socialtext co-founder and CEO Ross Mayfield stepped aside Nov. 5 for new CEO and board member Eugene Lee, who will try to take the company’s new $9.5 million in financing and expand the business beyond […]

Google today said it has teamed with T-Mobile, HTC, Qualcomm, Motorola and others on Android, an open platform for mobile devices designed to take a hard charge at Microsoft’s and others’ share of the mobile operating system market. The Android platform, talked about by press and analysts for weeks, includes an operating system, middleware, user […]

HiveLive vaulted from stealth mode Nov. 5 to introduce LiveConnect Community Platform, a social software platform designed to help businesses build communities. An SAAS (software as a service) offering, LiveConnect lets companies set up social networks that connect customers, partners and employees through blogs, wikis and YouTube videos, as well as custom-built applications such as […]