Loren Weinberg

Loren Weinberg is Senior Vice President of Marketing and Product Management at FatWire Software. Loren is responsible for FatWire's global corporate strategy, corporate marketing, product marketing and product management. Loren joined FatWire in September 2007. A strategy and marketing expert, Loren has 15 years of IT industry experience in corporate strategy, product marketing, product management and software sales strategy. Loren holds a MBA degree from Harvard Business School and a Bachelor's degree, magna cum laude, from Yale University. She can be reached at [email protected]

How to Measure the ROI from Web Experience Management

The Web has become a key channel for converting prospects into customers, increasing customer loyalty and maintaining operational efficiencies. Building an effective Web presence has become critical to achieving...

Latest Posts

7 Digital Transformation Trends Shaping 2022

Digital transformation has been the big technology story of the 2020s. Businesses that have embraced this ongoing movement have improved their customer journeys, strengthened...

What Is Automation? A Complete Guide to Automation

Automation technologies have cut costs for businesses, help scale company operations, and greatly boosted efficiency. Experts project that 66% of businesses are utilizing solutions...

Best Website Vulnerability Scanners 2022

Website scanners are essential technology in thwarting cybersecurity attacks against web applications. And these types of attacks are a major problem. According to Forrester...

InterSystems’ Scott Gnau on the Role of the Chief Digital Officer

I spoke with Scott Gnau, Head of Data Platforms at InterSystems, about the life and challenges of today’s Chief Digital Officers. Clearly, a CDO’s...

Lexmark’s Vishal Gupta on IoT and Cloud Trends

I spoke with Vishal Gupta, Chief Information and Technology Officer, Lexmark, about how companies can optimize their cloud deployment, and we also took a...