Loren Weinberg

About

Loren Weinberg is Senior Vice President of Marketing and Product Management at FatWire Software. Loren is responsible for FatWire's global corporate strategy, corporate marketing, product marketing and product management. Loren joined FatWire in September 2007. A strategy and marketing expert, Loren has 15 years of IT industry experience in corporate strategy, product marketing, product management and software sales strategy. Loren holds a MBA degree from Harvard Business School and a Bachelor's degree, magna cum laude, from Yale University. She can be reached at loren.weinberg@fatwire.com.

How to Measure the ROI from Web Experience Management

The Web has become a key channel for converting prospects into customers, increasing customer loyalty and maintaining operational efficiencies. Building an effective Web presence has become critical to achieving business success. Web Experience Management (WEM) solutions can enable enterprises to build and deploy an effective Web presence that can help drive revenue and cost savings […]