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    NetApp Reveals Its Partner-Centric Cloud Strategy

    Written by

    Chris Preimesberger
    Published August 25, 2009
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      NetApp, which has long specialized in networked storage platforms-the very foundations of cloud computing-on Aug. 25 clarified its go-to-market cloud computing strategy, and it is very partner-centric.
      The company also introduced its Data OnTap 8 platform, which serves as its cloud computing package for data centers. And it has rounded up an impressive list of partners to supply the cloud computing components that it does not: servers, networking, applications and services.
      Having a large number of well-known partners-such as Microsoft, Cisco Systems, BMC, Fujitsu, CA and several others listed below-allows for many options for customers, who probably already have a wide range of components from different manufacturers running in their data centers.
      The key underpinning term for all of this is one we’ve all heard before, but it nonetheless remains important: flexibility.
      “One of the fundamental principles of cloud computing is that you don’t know what applications the infrastructure will be supporting when you’re building it,” Jay Kidd, NetApp chief marketing officer, told eWEEK. “So you must be prepared to be very adaptable to what applications are thrown at you.”
      Deployments have to be efficiently administered. “If you’re going to run a business offering as a service, you’ve got to do it at a profit, and you have to be more efficient than the end user can be on their own,” Kidd said.
      NetApp already has done this with a large number of customers, Kidd said, and has the experience and expertise with the methodology and can “package that with our products, and can offer that up to people looking to build cloud [structures].”
      OnTap 8 Fulfills Five Key Cloud Requirements, NetApp Says
      NetApp’s Data OnTap 8 handles the storage for cloud deployments. Kidd said that NetApp has identified five key requirements for efficient storage for cloud deployments: secure multitenancy, application service automation management, data mobility, storage deployment efficiency and integrated data protection.
      All these features are included in OnTap 8, Kidd said.
      “You must be able to assure multiple clients that their data will be protected from the other clients,” Kidd said. “We offer a feature called MultiStore, and we feel it is a unique offering that securely partitions the data-as a virtual filer-in one of our storage controllers.”
      OnTap 8 also features something called Data Motion, which allows seamless data migration across storage systems, Kidd said. Data Motion requires no downtime for storage capacity expansion, scheduled maintenance outages, technology refreshes or software upgrades.
      Data Motion also features real-time load balancing and adjustable storage tiers.
      NetApp also said it will make available new Performance Acceleration Modules-some of which include solid-state flash drives for disk shelves and caching. Solid-state drives for storage arrays are much faster-up to 80 percent speedier-than spinning disk drives, use up to 40 percent less electricity than HDDs, and have lower carbon footprints.
      NetApp partners in the cloud strategy are as follows:

      • Cloud services management software: BMC, CA, Citrix, Fujitsu, Microsoft
      • Networking: Brocade, Cisco Systems
      • Applications: SAP, VMware
      • Cloud infrastructure services: Joyent, Rackspace, Siemens, Terremark, Tata, T-Systems
      • System integrators: Accenture, Avanade, CSC, Unisys
      • Channel VARs: Avnet, Long View, INX

      For more information on NetApp’s new cloud strategy and product offerings, go here.

      Chris Preimesberger
      Chris Preimesberger
      https://www.eweek.com/author/cpreimesberger/
      Chris J. Preimesberger is Editor Emeritus of eWEEK. In his 16 years and more than 5,000 articles at eWEEK, he distinguished himself in reporting and analysis of the business use of new-gen IT in a variety of sectors, including cloud computing, data center systems, storage, edge systems, security and others. In February 2017 and September 2018, Chris was named among the 250 most influential business journalists in the world (https://richtopia.com/inspirational-people/top-250-business-journalists/) by Richtopia, a UK research firm that used analytics to compile the ranking. He has won several national and regional awards for his work, including a 2011 Folio Award for a profile (https://www.eweek.com/cloud/marc-benioff-trend-seer-and-business-socialist/) of Salesforce founder/CEO Marc Benioff--the only time he has entered the competition. Previously, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. He has been a stringer for the Associated Press since 1983 and resides in Silicon Valley.
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