New IBM Consulting Service Delves Deep into Analytics, Business Intelligence

by Darryl K. Taft

IBM assesses the new business conditions that call for more predictive systems.

Organizations must change their approach to business from traditional to a dynamic, fast-paced approach driven by facts gleaned from data analysis.

The shift to the new approach requires insight, technology and research.

Enter IBM’s new Business Analytics and Optimization Services practice, a new consulting practice within IBM Global Business Services.

A recent study shows that organizations often either lack the information or access to the information they need to make critical decisions for their business.

IBM presents the client’s dilemma.

Big Blue clients express their needs, including the ability to better predict outcomes.

IBM says business analytics and optimization represents the next wave of change.

IBM officials say the company has the tools to help organizations ride the new wave, including services and reusable assets.

IBM’s Business Analytics and Optimization Services practice has offerings in five core areas.

IBM’s Business Analytics and Optimization Services also will focus on three “big play” areas around insight, analytics and optimization.

IBM’s new consulting services group is focused on helping customers “Perceive, Predict and Perform.”