Channel: Whats the Future?

Software as a service and partner collaboration are the way forward, a Gartner panel debate reveals.

Crystal balls aside, a serious business question was posed at the kick off panel debate at Gartner Channel Vision 2007 in Palm Springs yesterday: What will the channel look like in 2010?

The panel of experts including executives from Oracle, Microsoft, Ingram and a range of solution providers lead by Gartner research director Tiffani Bova, answered with two main themes: SAAS (software as a service) and partner collaboration.

Rauline Ochs, senior vice president North American alliances and channels at Oracle, stressed the importance SAAS will play in the channels future.

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