Quote-to-Cash CRM Provider Apttus Raises $55 Million in VC

Quote-to-Cash CRM Provider Apttus Raises $55 Million in VC
Published: Sep 13, 2017
Updated: Jul 26, 2022
1 minute read
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Apttus, the Salesforce.com-based provider of automated quote-to-cash business services, revealed Sept. 13 that it has raised a $55 million in a Series E funding round. Participants include a new investor, Premji, and existing investors Salesforce, K1 and Iconiq.

Premji Invest is the private equity arm of Wipro Limited chairman Azim Premji. Apttus’ total funding to-date is now $329 million; the San Mateo, Calif.-based company was bootstrapped from its founding in 2006 until its first investment round in late 2012.

Max, Apttus’ signature artificial intelligence digital agent, uses a conversational interface to simplify complex enterprise applications, including quote-to-cash and customer resource management, and the company claims it can be extended to any business application. Powered by a machine learning engine, Max is the first applied artificial intelligence for quote-to-cash and contract management now available, the company claims.

Apttus, a global organization with more than 1,100 employees and 600 customers, claims to provide the first and only platform to combine end-to-end quote-to-cash business process automation with behavior applications and artificial intelligence to enable customers to maximize revenue.

Apttus applications include Configure Price Quote, Contract Lifecycle Management, E-Commerce, Billing Management, Revenue Recognition, Deal Management, Order Management, Promotions Management, Incentive Compensation Management, Rebate Management and X-Author.

The Apttus Intelligent Cloud platform runs on trusted cloud platforms such as Salesforce and Microsoft Azure. For more information, go here.

Chris Preimesberger

Chris J. Preimesberger is Editor Emeritus of eWEEK. In his 16 years and more than 5,000 articles at eWEEK, he distinguished himself in reporting and analysis of the business use of new-gen IT in a variety of sectors, including cloud computing, data center systems, storage, edge systems, security and others. In February 2017 and September 2018, Chris was named among the 250 most influential business journalists in the world (https://richtopia.com/inspirational-people/top-250-business-journalists/) by Richtopia, a UK research firm that used analytics to compile the ranking. He has won several national and regional awards for his work, including a 2011 Folio Award for a profile (https://www.eweek.com/cloud/marc-benioff-trend-seer-and-business-socialist/) of Salesforce founder/CEO Marc Benioff--the only time he has entered the competition. Previously, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. He has been a stringer for the Associated Press since 1983 and resides in Silicon Valley.

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