Close
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Logo
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Home Applications
    • Applications
    • Development

    Yahoo Empowering Semantic Web, Programmers

    By
    Clint Boulton
    -
    March 13, 2008
    Share
    Facebook
    Twitter
    Linkedin

      Yahoo said it will soon provide APIs to its Search platform to let third party developers tweak search results with structured data and make them more useful for users.

      The program will allow programmers overlay their own algorithms to determine how the Yahoo Search index is used.

      To make programming on Yahoo’s search platform more palatable, Yahoo is also supporting several Semantic Web standards, including RDF (Resource Description Framework) and microformats, wrote Amit Kumar, director of product management for Yahoo Search, in a blog post March 13.

      Popularized by World Wide Web creator Tim Berners-Lee, Semantic Web is a programming practice that makes it possible for the Web to understand and meet the requests of people and machines to use the Web content.

      Programmers have been slow to both support standards and write software for the Semantic Web, partly because it’s complicated and partly because there isn’t a “killer app” Web site that publishers can use to lure consumers to their site. Kamur claims that killer app is Web search.

      By opening Yahoo Search with support for the Semantic Web, Yahoo hopes to lure developers to write functionality based on the semantic Web to provide a better search experience for users.

      Instead of semantic silos scattered across the Web, Yahoo will be pulling all the semantic information together when available, according to TechCrunch’s Michael Arrington.

      For example, Kumar said that by marking up its profile pages with microformats, LinkedIn can allow Yahoo Search to better understand the semantic content and the relationships of its site’s components.

      “With a richer understanding of LinkedIn’s structured data included in our index, we will be able to present users with more compelling and useful search results for their site,” Kamur wrote, adding that LinkedIn will benefit from increased traffic quality and quantity from sites that leverage its structured data.

      IDC analyst Rachel Happe told eWEEK such efforts underscore why Yahoo believes it’s more valuable than the $31 per share offer Microsoft offered for the company Feb. 1.

      “If I can put an algorithm on top of search that says here are all of the things I want the algorithm to prioritize and here’s all of the things I want it to exclude that’s really powerful,” Happe said, noting that this a departure from the “Google knows best” indexing approach.

      “It shows me that Yahoo is finally coalescing their vision and starting to drive that out to the market in various elements of their business.”

      To be sure, since rejecting that original $44.6 billion offer, Yahoo has acquired video ad provider Maven Networks and unveiled mobile phone-oriented products, including oneConnect and onePlace.

      Yahoo said in the coming weeks it will issue more detailed specifications about the semantic Web standards it plans to support, which will initially include microformats such as hCard, hCalendar, hAtom and XFN.

      Yahoo Search will also work to build the vocabulary framework for embedding structured data, supporting vocabulary components from Dublin Core, Creative Commons, FOAF, GeoRSS and Media RSS. The company will also support the OpenSearch specification by creating extensions for structured queries to deep Web data sources.

      Moreover, Yahoo will soon host a developer launch party at its headquarters. There it will launch a beta for a tool that developers can use to build “enhanced results” applications for the Yahoo! Search platform.

      Those interested in learning more about the open search platform can go here.

      Clint Boulton

      MOST POPULAR ARTICLES

      Big Data and Analytics

      Alteryx’s Suresh Vittal on the Democratization of...

      James Maguire - May 31, 2022 0
      I spoke with Suresh Vittal, Chief Product Officer at Alteryx, about the industry mega-shift toward making data analytics tools accessible to a company’s complete...
      Read more
      Cybersecurity

      Visa’s Michael Jabbara on Cybersecurity and Digital...

      James Maguire - May 17, 2022 0
      I spoke with Michael Jabbara, VP and Global Head of Fraud Services at Visa, about the cybersecurity technology used to ensure the safe transfer...
      Read more
      Applications

      Cisco’s Thimaya Subaiya on Customer Experience in...

      James Maguire - May 10, 2022 0
      I spoke with Thimaya Subaiya, SVP and GM of Global Customer Experience at Cisco, about the factors that create good customer experience – and...
      Read more
      Big Data and Analytics

      GoodData CEO Roman Stanek on Business Intelligence...

      James Maguire - May 4, 2022 0
      I spoke with Roman Stanek, CEO of GoodData, about business intelligence, data as a service, and the frustration that many executives have with data...
      Read more
      Cloud

      Yotascale CEO Asim Razzaq on Controlling Multicloud...

      James Maguire - May 5, 2022 0
      Asim Razzaq, CEO of Yotascale, provides guidance on understanding—and containing—the complex cost structure of multicloud computing. Among the topics we covered:  As you survey the...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2022 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×