Adobes Video Post-Production Suite Goes Cross-Platform

Adobe Systems announced on Jan. 4 that the next version of Adobe Production Studio, the companys integrated video and audio post-production tool set, will be available for both the Macintosh and Windows platforms.

The new version of Adobe Production Studio will feature Adobe Premiere Pro, Adobe Encore DVD and Adobe Soundbooth. The software will be unveiled during the Macworld conference in San Francisco, Jan. 9-12. The next release of Adobe Production Studio is slated to ship in mid-2007.

“Our customers wanted all the components in Adobe Production Studio to be available on both the Macintosh and Windows platforms,” said John Loiacono, senior vice president of Creative Solutions Business Unit at Adobe, in a statement. “We listened and believe that an innovative new cross-platform video suite, anchored by powerhouse releases of Adobe Photoshop, Adobe Premiere Pro and Adobe After Effects, will really shake up the industry.”

Adobe Production Studio combines Adobes award-winning applications, including Adobe After Effects for compositing, effects and animation, Adobe Premiere Pro for non-linear editing, Adobe Encore DVD for DVD authoring, Adobe Photoshop and Adobe Illustrator. In addition, Adobe Dynamic Link saves time by eliminating the need for rendering when moving motion graphics and visual effects from Adobe After Effects to the real-time HD, SD and DV editing environment in Adobe Premiere Pro and Adobe Encore DVD.

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Adobe Soundbooth allows users to quickly record, edit, and customize audio and music for Web and video production, and will take the place of Adobe Audition in the new version of Adobe Production Studio. Adobe Audition will continue to be developed for audio professionals as a stand-alone product for Windows.

“At Turner Studios Post, we are constantly modifying our workflows to gain the greatest efficiency while maintaining the highest quality and most creative end results for our clients,” said Ken Brady, director of technical operations at Turner Broadcasting Atlanta, in a statement. “Supporting all of the Turner Entertainment Networks means we have to remain flexible and, most importantly, productive. Adobe Production Studio coming to the Apple platform moves us one step closer toward realizing an internal goal of having just one workstation per editing suite, with all of the creative tools available that our operators need.”

Adobe Production Studio, Adobe Premiere Pro, Adobe Encore DVD, and Adobe Soundbooth will be available for Intel-based Macintosh computers, and the next releases of Adobe After Effects, Adobe Photoshop, and Adobe Illustrator will be offered as Universal Binaries for the Macintosh. Adobe Production Studio and all its components will still be available for the Windows platform.

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