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    Home IT Management
    • IT Management

    Beyond Google: Cultivating Workplace Innovation

    By
    Deb Perelman
    -
    October 10, 2007
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      ORLANDO, Fla.—Google is often showcased as the poster child for workplace creativity and innovation, in no small part because early on—in their pre-IPO statement of intention, no less—the company declared that, “Google is not a conventional company. We do not intend to become one.”

      Yet most conventional companies will never be a Google. Few have the deep pockets to subsidize perks like free gourmet meals, on-site dry cleaning and haircuts. But not all parts of an innovative work culture are a result of staggering fiscal returns; the larger themes can be adopted by any organization looking to boost employee innovation and morale.

      Takeaways from Googles model that could be applied to any enterprise include a culture of trust, creativity in the recruitment process and a regard for the creative process so strong that every employee is expected to allocate 30 percent of their time to innovation.

      /zimages/7/28571.gifRead the full story on careers.eweek.com: Cultivating Workplace Innovation Google Style

      /zimages/7/28571.gifCheck out eWEEK.coms Careers Center for the latest news, analysis and commentary on careers for IT professionals.

      Deb Perelman
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