Apple Playing Japan Rivals Off for iPhone

Apple Playing Japan Rivals Off for iPhone

Written By
Reuters -
Reuters -
Dec 18, 2007
1 minute read
eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More

TOKYO (Reuters)—Apple Inc is playing mobile operators NTT DoCoMo Inc and Softbank Corp against one another on selling the iPhone in Japan, where it would vie with some of the worlds most advanced phones.

Apple is in talks with both DoCoMo, Japans top carrier, and number three Softbank about launching the iPhone, but both have balked over the share of subscriber revenue that Apple is demanding, sources at the Japanese companies said on Tuesday.

Apple Chief Executive Steve Jobs met DoCoMo President Masao Nakamura in San Francisco earlier this month, a company source said.

The two discussed the terms of a deal should DoCoMo, which controls over half of Japans mobile market, become exclusive carrier partner for the iPhone, he said.

“The negotiations are not going smoothly, as Apples conditions are extremely hard to meet,” the source said. “The ball is in Apples court right now.”

Apples talks with Softbank, which bought Vodafones local unit in 2006, could be a negotiating tool to win a favorable deal with DoCoMo, another source said.

Spokesmen at DoCoMo and Softbank declined to comment.

Apple needs a local partner to promote the iPhone in Japan, home to close to 100 million mobile phone users.

Apple has chosen France Telecoms Orange, Deutsche Telekoms T-Mobile and Spanish Telefonica-owned O2 in Britain to bring the iPhone—which combines Apples iPod music player, a video player and a Web browser—to Europe.

(Reporting by Nobuhiro Kubo and Mayumi Negishi; Editing by Paul Bolding)

eWeek Logo

eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site's focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

Property of TechnologyAdvice. © 2026 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.