2A Big, Beautiful Display
3The Latest Android Flavor
4A Special Design Feature
One of the interesting things about the smartphone market is that customers are looking for something unusual or special about a product’s design. Since most devices look about the same these days, the Moto X should have some eye-catching design feature that would help it stand out and attract buyers.
5Mobility as a Design Requirement
It’s extremely important that the Moto X comes with a design that will allow for ease of mobility. In other words, the device must be lightweight, thin, and easy to toss into a bag or pocket. Judging by the images of Eric Schmidt holding the purported Moto X, it will have that. But there’s no telling if that’s really the Moto X.
64G LTE Connectivity
If the Moto X launches this summer, the device needs to be running the very best components available. That means the handset should have the high-end Snapdragon processor from Qualcomm, as well as more than enough RAM and strong graphics performance. All of that will make the device more appealing to customers.
8Plenty of Data Storage Capacity
9Clarity That It’s a Google Product
Years ago Motorola was one of the top-selling mobile phone brands and one that people trusted, but that’s no longer the case. Search and cloud giant Google, on the other hand, is among the most admired tech companies on the planet these days. To give the smartphone the best chance of success, Google should make it abundantly clear to all customers that the Moto X is its baby, even if it is designed and manufactured by Motorola.
10Strong Carrier Support Is Essential
Ubiquity is one of the central tenets of success in the mobile space. That’s precisely why Google will need to bring the Moto X to as many carriers as possible. If the device is made exclusively for Verizon or AT&T, it will not succeed. If it’s available on all four major U.S. carriers, however, it’ll have a shot at taking on the iPhone and Galaxy S 4. Google must not forget that.
11Time Outside of the iPhone’s Shadow
Timing is everything for the Moto X. If the device launches too closely to the iPhone 5S, it’ll be ignored. That’s precisely why Google and Motorola need to get the handset onto store shelves sooner rather than later. The Moto X should be a shot over Apple’s bow and the first indication that something big is happening at Motorola.