Close
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Logo
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Home IT Management
    • IT Management
    • Mobile
    • Networking
    • Small Business

    Samsung Edges Apple in Overall Phone Shipments: comScore

    By
    Michelle Maisto
    -
    March 7, 2012
    Share
    Facebook
    Twitter
    Linkedin

      Samsung phones were used by more Americans than any other mobile brand during the three months ending in January, comScore reported March 6.

      The firm added that while 234 million Americans used mobile devices, 101.3 million are now pocketing smartphones€”a figure that jumped 13 percent from the three months ending in October 2011. comScore’s findings were based on surveys of 30,000 U.S. mobile subscribers age 13 and older.

      In January, IHS iSuppli reported that the introduction of the iPhone 4S, which customers had been waiting for, made Apple the top-shipping smartphone maker during the fourth quarter of 2011, though Samsung was the top seller for the year€”shipping 95 million smartphones overall to Apple’s 93 million.

      While Apple’s focus is exclusively on the smartphone market, Samsung’s success seems to come from also the lower-end smartphones and feature phones that round out its portfolio. With 234 million Americans using mobile devices, and 101 million-plus with smartphones, that leaves nearly 133 million still relying on feature phones€”despite carriers’ best efforts.

      Feature phone dominance is indeed backed up by comScore’s findings, with top-smartphone-shipper Apple ranking behind Samsung in fourth, beating out only BlackBerry maker Research In Motion.

      During the last three months, 25.4 percent of Americans were using Samsung handsets, holding steady from October’s 25.5 percent. LG devices were used by nearly 20 percent of mobile subscribers, also more or less holding steady. Motorola, in third place, dipped only slightly, from 13.2 percent to 13.6 percent.

      Apple’s mobile subscriber market share posted the most dramatic change, though, as consumers likely jumped on the new 4S or reduced iPhone 4 deals. Americans with iPhones comprised nearly 13 percent of all mobile subscribers, up from nearly 11 percent in October.

      Given that Samsung, LG and Motorola all offer Android handsets, it’s unsurprising that the Google platform again led in market share, rising from 46.3 percent in October to 48.6 percent ending in January. Apple’s share rose from 28.1 to 29.5 percent, and behind it, RIM dipped to 15.2 percent from 17.2 percent and Microsoft from 5.4 to 4.4 percent.

      Text messaging is still the most popular function, now used by nearly 75 percent of American mobile subscribers, up from nearly 72 percent. But it was app downloading that showed the most significant change of any content use, climbing from use by nearly 44 percent of subscribers to nearly 49 percent. Just behind was using the browser, which now 48.5 percent of users are doing, up from 44 percent.

      Behind browsing, using social networking sites, or globs, rose 3.4 points to 35.7 percent of subscribers, and next up was game playing, increasing 2.6 points€”the most subtle rise of the top six categories€”to 31.8 percent.

      Finally, during the last three months, 24.5 percent of U.S. mobile subscribers also used their phones to listen to music, an increase of 3.3 percent.

      Michelle Maisto
      Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University, and in her spare time obsesses about food. Her first book, The Gastronomy of Marriage, if forthcoming from Random House in September 2009.

      MOST POPULAR ARTICLES

      Big Data and Analytics

      Alteryx’s Suresh Vittal on the Democratization of...

      James Maguire - May 31, 2022 0
      I spoke with Suresh Vittal, Chief Product Officer at Alteryx, about the industry mega-shift toward making data analytics tools accessible to a company’s complete...
      Read more
      Cybersecurity

      Visa’s Michael Jabbara on Cybersecurity and Digital...

      James Maguire - May 17, 2022 0
      I spoke with Michael Jabbara, VP and Global Head of Fraud Services at Visa, about the cybersecurity technology used to ensure the safe transfer...
      Read more
      Big Data and Analytics

      GoodData CEO Roman Stanek on Business Intelligence...

      James Maguire - May 4, 2022 0
      I spoke with Roman Stanek, CEO of GoodData, about business intelligence, data as a service, and the frustration that many executives have with data...
      Read more
      Applications

      Cisco’s Thimaya Subaiya on Customer Experience in...

      James Maguire - May 10, 2022 0
      I spoke with Thimaya Subaiya, SVP and GM of Global Customer Experience at Cisco, about the factors that create good customer experience – and...
      Read more
      Cloud

      Yotascale CEO Asim Razzaq on Controlling Multicloud...

      James Maguire - May 5, 2022 0
      Asim Razzaq, CEO of Yotascale, provides guidance on understanding—and containing—the complex cost structure of multicloud computing. Among the topics we covered:  As you survey the...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2021 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×