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    T-Mobile Unveils Calling Plans, with New Android Phones Arriving Soon

    By
    Michelle Maisto
    -
    October 26, 2009
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      U.S. mobile operator T-Mobile has rolled out two new sets of calling plans on its 3G network, “Even More” and “Even More Plus,” both of which come with free nationwide calls between T-Mobile customers and free nights and weekends.
      The Even More plans focus on phone discounts and come with a two-year service contract – on Individual, versus Family, plans, $39.99 buys 500 Whenever minutes and unlimited nights and weekends. For $49.99, the Whenever minutes jump to 1,000, and for $59.99, the minutes are unlimited.
      Even More Plus plans come without a contract and provide free alerts when a customer is about to exceed his minutes’ limit, helping to avoid fees. Individual plans are broken down by whether a customer needs to just talk, talk and text or talk, text and use the Web. Just talking for 500 minutes is the least expensive, for $29.99, while talking, texting and accessing the Web for an unlimited number of minutes will run $79.99.
      Even More Plus plans also offer – to users approved for financing – interest-free phone payment plans, enabling users to upgrade their device and pay it off over time.
      T-Mobile was the first carrier to offer a smartphone running Google’s Android mobile operating system, the G1, and in July began offering the G2, branded the myTouch by T-Mobile. For the holidays, T-Mobile has teamed with guitar-maker Fender to offer a limited edition version of the myTouch – the 3G Fender – which features a guitar-inspired wood-grain-looking finish and comes with music and videos preloaded.
      Also among the phones that T-Mobile would like to help customers get their hands on is the Motorola Cliq, which also runs Android. T-Mobile made it available to customers Oct. 19 and will fully release it all and everyone on Nov. 2 for $199 with a two-year contract. It features a 3.1-inch touch screen, a four-row qwerty keyboard, a full HTML browser with 3G and Wi-Fi connectivity.
      Cliq is also the first Android phone to run MotoBlur, which syncs contact information from a variety of sources, such as email accounts and Facebook, as well as backs up information to a MotoBlur server. Should the device be lost or stolen, users can go online, wipe the device’s data and restore it on a new one.
      T-Mobile also offers HTC’s Dash 3G and the Samsung Memoir, which lacks Wi-Fi but features an 8-megapixel camera.
      On its Web site, T-Mobile boasts that the plans are “half the price of comparable AT&T or Verizon plans.”

      Michelle Maisto
      Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University, and in her spare time obsesses about food. Her first book, The Gastronomy of Marriage, if forthcoming from Random House in September 2009.

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