Chordiant Delivers J2EE-based CRM Suite

Chordiant Software this week released what it calls the first "end-to-end" customer relationship management solution based on Java 2 Enterprise Edition.

Chordiant Software Inc. claimed the J2EE mantel for itself this week with the release Tuesday of its Chordiant 5 CRM suite.

The customer relationship management software developer calls the new software what the first "end-to-end" CRM solution based on Java 2 Enterprise Edition.

The software, targeted towards large business-to-consumer organizations, includes marketing, selling and customer service applications built on Chordiants JXL architecture, a hybrid of Java and XML. That open architecture makes it easier to integrate with an organizations other applications and business processes, delivering speedier implementations, according to Chordiant officials, in Cupertino, Calif.

Company officials describe their product as providing "dynamically driven CRM" and say it provides multidimensional views of customer behavior in real-time and is adaptive to individual customer needs.

Chordiant 5 includes Chordiant 5 Marketing, Chordiant 5 Selling & Servicing and the Chordiant 5 Enterprise Platform.

In other CRM news this week, developer Pegasystems Inc. announced that it has formed three new vertical business groups dedicated to the financial services, healthcare and insurance industries.

The move will allow the Cambridge, Mass.-based company to better respond to customer needs, officials said.

Pegasystems applications are built on a framework of flexible business rules that can be adapted to changing market and business needs so as to provide customer self-service.

The new business groups recognize the diverse needs of different industries, officials said. The healthcare group is focused particularly on member services, while the insurance group is focused on claims exception processing.

"The combination of the sales, service and product management capabilities under vertically-organized business groups will help keep us focused and streamlined to deliver the level of service that our customers and prospects demand," said Rick Jones, president and COO of Pegasystems, in a statement.