eWeek Newsbreak, May 12, 2008

This week's eWEEK Newsbreak comes from the Ritz-Carlton hotel in Half Moon Bay, California, site of the 2008 CIO Summit, where 100 of the nation's top technology executives met to learn about "The CIO Balancing Act: Manage Costs, Grow Business, Leverage Information, Lead People." eWEEK Editor at Large Eric Lundquist interviews Anthony Jones, Chief Technology Officer, City of New Orleans on how he weathered IT crises with no budget. He also talks to Charlene Li, Vice President and Principal Analyst at Forrester Research, on what you should keep in mind when creating a blog for your company. The important question is, what do you want to do with it? Eric wraps it up with three things he's learned at the conference: Something old, from the CIO at Coca Cola, which prints more than 225 million sheets of paper each year. Their CIO is now trying to go green, by decreasing the amount of paper they print each year. Lundquist also learns something new from a researcher at Forrester on how to get a return on an investment and what's the process for developing social networks. Finally, he learns how the CIO of Lions Gate is bringing it back to the basics and bypassing technology, by actually getting out of his seat and meeting with heads of management, getting their feedback, concerns, comments. Presented by Ashley Daley.