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    Home Latest News

      IDC: Storage Archiving Is the Place to Be

      By
      Sara Driscoll
      -
      March 7, 2008
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        IDC released some preliminary figures for the Western European storage software market at the conference, with archiving and HSM way out in front as the growth leaders.

        In Western Europe for 2007, the analyst said the storage software market was worth $3.3 billion, 30 percent of the worldwide market, and is showing a 7.7 percent growth rate, compared with 6 percent for worldwide growth rates.

        Carla Arend, program manager, European Storage SW & Services at IDC, said archiving was definitely one of the future markets, particularly for unstructured data. She said unstructured data, such as e-mail, PowerPoint presentations and video is growing at a faster rate than structured data. “Many companies have sought to store their structured data – such as anything they hold on their ERP or CRM databases, but it is the unstructured data that is still a pain point.”

        She said it is much harder for companies to know what unstructured data needs storing and most firms need to start by doing a full data assessment and put policies in place for each department within the firm. “It is very tricky to know what is an employee’s MP3 and what belongs to the marketing department. It is a real challenge for business,” she added.

        This is why the archiving market is growing at such a rate, because it allows firms to search and find the right data, especially with the growing need to comply with regulations. Archiving is forecast by IDC to grow at a rate of 18.6 percent for the next three years.

        IDC also discussed virtualization – the hot topic at CeBIT this year. The impact that server virtualization is having on the storage market is huge, Arend said. Many companies that save money on virtualizing their servers then have to spend that money on upgrading and updating their storage infrastructure.

        “This especially affects SMBs, because many of them still run direct attached storage and if they turn to virtualization, they need to update their storage infrastructure to network storage and this can be very costly,” she said.

        Storage software services have also seen huge growth, according to IDC’s preliminary figures. The Western European market grew to $11.7 billion in 2007. This is being driven mainly by storage management, implementation and consulting services.

        Sara Driscoll
        Sara Driscoll began her journalism career at 16 years old on her local newspaper, The Watford Observer. Working part time, she covered a range of beats. Leaving to complete her Journalism Degree at Bournemouth University, UK, Sara then went on to graduate and work for Emap. She began as a reporter on APR, Emap's construction title, being promoted to senior reporter with a year.Sara then joined VNU Business Publications as Deputy News Editor on CRN, the weekly trade title for channel players. She covered industry/business news from vendors, distributors and resellers, product announcements, partner announcements as well as market and trend analysis, research and in depth articles to predict up and coming trends in the sector. She was promoted within a year to News Editor, a year later to Deputy Editor and the following year became Editor. Sara remained editor of CRN for three years, launching the magazine on new platforms including CRN TV and eBooks, as well as several magazine and web site redesigns. She was called on for expert industry comment from various publications including appearing on live BBC news programs. Sara joined Ziff Davis Enterprise as Editor of eWeek Channel Insider. She runs the title in all formats – online up to the minute news, newsletters, emails alerts and events. She also manages the brand of Channel Insider in all formats - events, shows, awards, panel debates and roundtables.Sara can be reached at:sara.driscoll@ziffdavisenterprise.com
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