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    Apple Finally Gets It Right in Georgetown

    By
    Roy Mark
    -
    March 5, 2009
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      Apple finally got it right March 5, winning approval to open a store in the historic Georgetown section of Washington, D.C. A design approval panel-the Old Georgetown Board-had rejected Apple’s architectural plans four previous times, saying the plans did not fit in with Georgetown’s colonial feel.
      Apple did not indicate when the store, the first to be located in the nation’s capital, might actually open. Apple’s problems with the Old Georgetown Board had led to speculation that Apple would move the proposed store out of the District of Columbia.
      The controversy over the store design also split the Georgetown community, with some supporting the Old Georgetown Board and others contending that the board was driving a potentially lucrative retail operation out of the neighborhood.

      Roy Mark

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