Ricoh Americas announced that Objectif Lune, a supplier of printing and output software, has joined Ricohs Technology Alliance Program.
The partnership gives Ricohs business customers access to Objectif Lunes variable data printing software that is designed to help business users with transactional and promotional printing.
Under the alliance program, which is made up of third-party software and hardware companies that specialize in print offerings, Objectif Lune will provide Ricoh business customers with PrintShop Mail and PlanetPress Suite printing software.
Printshop mail is a software application that enables users to print mail merges, direct mailings and postcards while also allowing users to customize their documents with different texts, graphics and barcodes based on customer information stored in their databases.
Using Ricoh printers, business customers will also be able to utilize PlanetPress Suite software, which allows users to create and print transactional documents such as reports, statements, shipping labels and invoices. The software also enables users to put targeted marketing messages on their transactional documents.
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