Eric Lundquist - Industry news - Microsoft's Hardball with Yahoo Violates Rule Number One

Microsoft’s Hardball with Yahoo Violates Rule Number One

Written By
Eric Lundquist
Eric Lundquist
Apr 7, 2008
1 minute read
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One of the unwritten rules of technology takeovers is that hostile takeovers are fraught with peril. When a company’s value is its intellectual capital and that capital walks out the door at the end of each workday, taking a heavy-handed approach to acquisition seems wrong.

In any case, Microsoft’s Steve Ballmer has now put Yahoo on a three-week deadline. Yahoo seems to be responding by saying they will talk–but they’d like to see a bigger bag of money on the table.

It is tough to see how this open-acquisition warfare has any big upside–except for the bloggers getting page views by tracking the blow-by-blow prizefight.

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