Close
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Logo
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Home Latest News
    • Small Business

    Big Data Adoption, Investment Plans Grow: Gartner

    By
    Nathan Eddy
    -
    September 24, 2013
    Share
    Facebook
    Twitter
    Linkedin

      Of the nearly two-thirds (64 percent) of organizations investing or planning to invest in big data technology in 2013, 30 percent have already invested in big data technology, 19 percent plan to invest within the next year, and an additional 15 percent plan to invest within two years, according to IT research firm Gartner’s survey of 720 of the company’s Research Circle members worldwide.

      However, less than 8 percent of survey respondents have actually deployed investments in big data, and among those planning to invest during the next two years, 80 percent are in the earlier stages (knowledge gathering and strategy phase). Looking at big data adoption for those organizations that have made investments, 70 percent have moved past the early knowledge gathering and strategy formation phases and into piloting (44 percent) and deployment (25 percent).

      “For big data, 2013 is the year of experimentation and early deployment,” Frank Buytendijk, research vice president at Gartner, said in a statement. “Adoption is still at the early stages with less than 8 percent of all respondents indicating their organization has deployed big data solutions. Twenty percent are piloting and experimenting, 18 percent are developing a strategy, 19 percent are knowledge gathering, while the remainder has no plans or don’t know.”

      From a regional point of view, North America continues to lead investments with 38 percent of organizations surveyed saying that they have invested in technology specifically designed to address the big data challenge. Asia/Pacific organizations were notably ambitious with 45 percent indicating that they plan to invest during the next two years.

      Every vertical industry showed big data investment and planned investment, led by media and communications, banking and services industries. Planned investments during the next two years are highest for transportation (50 percent), health care (41 percent) and insurance (40 percent).

      “The hype around big data continues to drive increased investment and attention, but there is real substance behind the hype,” Lisa Kart, research director at Gartner, said in a statement. “Our survey underlines the fact that organizations across industries and geographies see opportunity and real business value rather than the ‘smoke and mirrors’ with which hypes usually come.”

      In the 2013 survey, 55 percent of organizations said that they are currently addressing enhanced customer experience using big data, while 49 percent are using big data to address process efficiency. However, some organizations are engaging in more game-changing activities: 42 percent are developing new products and business models, and close to one-quarter (23 percent) are monetizing information directly.

      “It is interesting to note that understanding ‘what is big data’ is the top challenge for 15 percent of organizations,” Nick Huedecker, research director at Gartner, said in a statement. “Perhaps unsurprisingly, this concern came mainly from respondents with no plans to invest. Organizations should be sure they are educated about big data opportunities in their industry to ensure they are not missing the boat.”

      Nathan Eddy
      A graduate of Northwestern University's Medill School of Journalism, Nathan was perviously the editor of gaming industry newsletter FierceGameBiz and has written for various consumer and tech publications including Popular Mechanics, Popular Science, CRN, and The Times of London. Currently based in Berlin, he released his first documentary film, The Absent Column, in 2013.

      MOST POPULAR ARTICLES

      Cybersecurity

      Visa’s Michael Jabbara on Cybersecurity and Digital...

      James Maguire - May 17, 2022 0
      I spoke with Michael Jabbara, VP and Global Head of Fraud Services at Visa, about the cybersecurity technology used to ensure the safe transfer...
      Read more
      Big Data and Analytics

      Alteryx’s Suresh Vittal on the Democratization of...

      James Maguire - May 31, 2022 0
      I spoke with Suresh Vittal, Chief Product Officer at Alteryx, about the industry mega-shift toward making data analytics tools accessible to a company’s complete...
      Read more
      Big Data and Analytics

      GoodData CEO Roman Stanek on Business Intelligence...

      James Maguire - May 4, 2022 0
      I spoke with Roman Stanek, CEO of GoodData, about business intelligence, data as a service, and the frustration that many executives have with data...
      Read more
      Applications

      Cisco’s Thimaya Subaiya on Customer Experience in...

      James Maguire - May 10, 2022 0
      I spoke with Thimaya Subaiya, SVP and GM of Global Customer Experience at Cisco, about the factors that create good customer experience – and...
      Read more
      Cloud

      Yotascale CEO Asim Razzaq on Controlling Multicloud...

      James Maguire - May 5, 2022 0
      Asim Razzaq, CEO of Yotascale, provides guidance on understanding—and containing—the complex cost structure of multicloud computing. Among the topics we covered:  As you survey the...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2021 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×