Close
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Logo
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Home Cloud
    • Cloud
    • Small Business
    • Storage

    Symantec Enhances Small Business Specialization

    By
    Nathan Eddy
    -
    October 27, 2011
    Share
    Facebook
    Twitter
    Linkedin

      Security and storage management specialist Symantec announced security and backup tracks within its SMB Specialization, which is organized to provide partners with the skills and experience to drive greater revenue by tailoring their services and support to small and midsize businesses. In addition, the SMB Specialization now includes the Symantec Technical Support Center, providing partners with access to an SMB support team and sales support.

      To better align with their expertise and business models, SMB partners have the ability to earn financial benefits by focusing on the security track, backup track or both. The Specialization benefits are unique to the individual tracks, and SMB Specialists can take advantage of the ability to deliver Symantec security and backup solutions to SMB customers in their platform of choice-including cloud services, appliances or traditional software-and receive the same financial, technical support and enablement benefits independent of product form factor.

      The security track emphasizes Symantec SMB security solutions, including Symantec Endpoint Protection and Endpoint Protection Small Business Edition, Endpoint Protection.cloud, Protection Suites (SBE/ABE) and Messaging Gateway Small Business Edition. The backup track includes Symantec Backup Exec, Backup Exec.cloud, Backup Exec 3600 Appliance and System Recovery.

      Partners who achieve the SMB Specialization will have access to a support team through the Symantec Technical Support Center (STSC) for SMB Specialists. The STSC is a new support benefit designed to provide SMB Specialists with access to a team of technical support professionals dedicated specifically to helping them resolve their SMB customers’ technical questions with many of Symantec’s SMB products.

      The SMB Specialization also provides qualified partners with greater access to Symantec sales and technical resources to help them accelerate the sales cycle, as well as incentives, tailored promotions, tools and access to the Opportunity Registration Program or upfront discounts at distribution. Partners who achieve the Specialization will also be able to differentiate themselves with an SMB Specialization member certificate and logo and customizable campaigns.

      “Symantec’s SMB Specialization makes it easier for us to work with our small business customers and stand out among the competition. The expertise we have demonstrated gives our customers the peace of mind that they are protected, enabling them to focus on running their businesses,” said Spencer Ferguson, president of Wasatch Software. SMB Specialization Partner Requirements Eligible partners must be enrolled in the Symantec Partner Program as a Corporate Platinum, Platinum, Gold, Silver or Registered level channel partner or Global Strategic Partner, the company noted. They must also meet defined profile requirements for participation and complete Symantec training and accreditation requirements for SMB solutions.

      “We are committed to giving our partners more opportunities to be profitable selling Symantec’s SMB solutions. The SMB Specialization is designed to provide Symantec partners who serve the SMB market with enablement, incentives and support tailored to their unique business needs as well as those of their customers,” said Steve Cullen, senior vice president of worldwide marketing for SMB and cloud at Symantec.

      Nathan Eddy
      A graduate of Northwestern University's Medill School of Journalism, Nathan was perviously the editor of gaming industry newsletter FierceGameBiz and has written for various consumer and tech publications including Popular Mechanics, Popular Science, CRN, and The Times of London. Currently based in Berlin, he released his first documentary film, The Absent Column, in 2013.

      MOST POPULAR ARTICLES

      Big Data and Analytics

      Alteryx’s Suresh Vittal on the Democratization of...

      James Maguire - May 31, 2022 0
      I spoke with Suresh Vittal, Chief Product Officer at Alteryx, about the industry mega-shift toward making data analytics tools accessible to a company’s complete...
      Read more
      Cybersecurity

      Visa’s Michael Jabbara on Cybersecurity and Digital...

      James Maguire - May 17, 2022 0
      I spoke with Michael Jabbara, VP and Global Head of Fraud Services at Visa, about the cybersecurity technology used to ensure the safe transfer...
      Read more
      Applications

      Cisco’s Thimaya Subaiya on Customer Experience in...

      James Maguire - May 10, 2022 0
      I spoke with Thimaya Subaiya, SVP and GM of Global Customer Experience at Cisco, about the factors that create good customer experience – and...
      Read more
      Cloud

      IGEL CEO Jed Ayres on Edge and...

      James Maguire - June 14, 2022 0
      I spoke with Jed Ayres, CEO of IGEL, about the endpoint sector, and an open source OS for the cloud; we also spoke about...
      Read more
      Big Data and Analytics

      GoodData CEO Roman Stanek on Business Intelligence...

      James Maguire - May 4, 2022 0
      I spoke with Roman Stanek, CEO of GoodData, about business intelligence, data as a service, and the frustration that many executives have with data...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2022 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×