The emerging fight

By Rob Enderle  |  Posted 2004-04-16 Print this article Print

The Emerging Fight. While I expect to see Hitachi give Western Digital a run for its money on price, in terms of performance, I expect Western Digital to hold on unless Hitachi can enter with an aggressively priced 15,000 rpm SATA product. If it does that, which is somewhat unlikely, all bets are off, and this will really get bloody. This means another price war is about to start on a significant component for high-performance workstation, server and desktop computing. Price wars mean lower prices, and the more drives your implementation needs, the more savings you are likely to get. This latest hard drive price war, which is ongoing in the general desktop segment, will emerge in the second half of the year and help hold down prices as we move to the next-generation AMD and Intel platforms. With product shortages causing some component prices to creep up, these price wars should offset—and hopefully hold—system prices flat. And that is likely as good as it will get this year.
Rob Enderle is the principal analyst for the Enderle Group, a company specializing in emerging personal technology.
Check out eWEEKs Desktop & Notebook Center at for the latest news in desktop and notebook computing.

Rob Enderle Rob Enderle Enderle Group 389 Photinia Lane San Jose, CA 95127

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