Is U.S. Wireless Industry Catching Up on 3G?

Although the United States has long trailed behind Europe and Japan in deploying third-generation wireless technology, its strength in content development is making it a fertile market, said attendees at the CTIA Wireless show.

SAN FRANCISCO—Wireless software developers and content producers attending the CTIA Wireless show here say the United States is on the verge of catching up with Europe and Japan in the deployment of the latest wireless technology and content.

The United States has long been characterized as working in the shadows of its counterparts in Europe and Japan in terms of deploying advanced 3G (third-generation) wireless technology. But this image is steadily fading as competing wireless carriers compete to offer the most advanced and fastest 3G wireless voice and data networks with sophisticated content.

Benjamin Hautefeuille, project manager at Burlingame, Calif.-based Victoire Inc., said he thinks U.S. wireless use and development will rapidly catch up with Europe and Japan because it is already the center of multimedia content development.

"I think they are catching up because all the content development, such as games, is here in the U.S.; its not elsewhere," said Hautefeuille, a native of France. He added that "the Americans are the biggest consumers of entertainment of all," which makes the United States a fertile market for wireless multimedia.

Victoire is a developer of wireless applications both in J2ME (Java 2 Micro Edition) and in Qualcomms BREW language. For Hautefeuille, one of the important developments at the show was Nokias announcement of an application distribution platform for Java and Symbian smart phone OS.

The platform, called Preminet, will enable wireless service carriers to access a catalog of games, applications and content developed for Java and the Symbian OS.


In effect, Preminet will give developers a central exchange for marketing their applications. This service will give many small and startup wireless application developers greater access to the global market than they could usually achieve through their own efforts, Hautefeuille said.

Preminet promises to give Java and Symbian OS developers the same level of visibility that Qualcomm has lent to its BREW development platform, he said.

But Hautefeuille has questions about how quickly some of the rich-media applications, such as live television and video clips, will catch on among consumers. "The screen is too small—its not too comfortable a user experience" at its current stage of development, he said. But he can see the potential value of using the technology to keep in touch with news and current events as people move around the world.

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John Pallatto

John Pallatto

John Pallatto has been editor in chief of QuinStreet Inc.'s since October 2012. He has more than 40 years of experience as a professional journalist working at a daily newspaper and...