1It’ll Set a New Screen Size Standard
2Jelly Bean—the Latest Version of Android
3Blame It on the Galaxy S III
The Galaxy S III was supposed to be an attempt on Samsung’s part to compete with Apple. Instead, the device has turned into something that should strike fear into the hearts of its competitors. Considering the Galaxy S III’s blistering sales, there’s no reason to think the Galaxy S IV won’t follow suit.
4It’ll Be More Powerful Than the iPhone 5
5It’ll Be Available Long Before the iPhone 5S
If Samsung were to launch the Galaxy S IV close to the iPhone 5S, sales of Samsung’s handset will suffer. However, the Galaxy S IV is expected to launch soon, putting it months ahead of Apple’s next launch. That’s very important. The further Samsung can get away from the iPhone 5S, the greater its chances of succeeding.
6All the Bells and Whistles
The Galaxy S IV will come with all of the bells and whistles that, unfortunately, the rest of the smartphone market just isn’t delivering. The device will come with a huge display, a high pixel count, near-field communication, a 13-megapixel camera and full support for Bluetooth 4.0. In other words, it’ll be a beast of a device.
7Best App Performance
With all of the power and features, it’s no wonder the Galaxy S IV will likely be able to deliver the best app performance of any product on the market. In fact, developers are reportedly drooling at the prospect of leveraging such a high-end product. That’s good news for consumers—and good news for Samsung.
8Samsung’s Marketing Expertise
Samsung has been doing a fine job of marketing its products. A large number of its commercials have targeted Apple’s iPhone claiming that Samsung smartphones have better features. That has resonated with consumers and even some enterprise customers. Samsung’s marketing campaigns should help Samsung continue to post strong sales.
9Carriers Will Help
Carriers could be a driving force behind the success of the Galaxy S IV. Companies like Verizon and AT&T don’t necessarily want to see Apple succeed, and they’re trying to push as many products as possible to improve sales. So far, their efforts with Samsung’s handset have worked. And because of that, they’re going to use the same tactics with the Galaxy S IV.
10Think of the Halo Effect
One of the key reasons Samsung’s products are so successful is that the company is selling a wide array of products across several different markets. In large part, those products are also quite nice. So when customers see a Samsung-branded product, they jump at the chance to get one. That won’t change with the Galaxy S IV.