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    BroadSoft Adds AI in Collaboration Tool to Save Search Time

    By
    Chris Preimesberger
    -
    April 7, 2017
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      BroadSoft.logo

      Unified communications software provider BroadSoft on April 6 released a new cloud-based tool called Hub that features built-in artificial intelligence to help company employees save time searching for information.

      Broadsoft, a $400 million company that makes all its applications for cloud deployment and competes in a global market with Cisco Systems, Microsoft, Mitel, Avaya, NEC and others, said it believes the average knowledge worker in the U.S. wastes about 2.5 hours per 8-hour day searching for information.

      Thus the goal of Hub is to enable workers to use that time more constructively by deploying AI to address the burdens they face when trying to manage the growing volume of emails, messages, files, tasks and meetings that are created on a daily basis.

      Hub is built into all BroadSoft workforce communications apps, including Team-One, its Team Collaboration app that competes with Slack and Microsoft Teams. With Hub, business users gain real-time access to the files, notes and content relevant to each interaction with the goal of making meetings and conversations more productive.

      Hub combines BroadSoft apps with the cloud tools employees use each day, such as Google G Suite, Office 365, Salesforce and others into one unified view, thereby making AI avalable for use in each real-time conversation and meeting.

      Key capabilities of BroadSoft Hub now commercially available include:

      —Built-in integrations with cloud applications:  Hub integrates real-time communications with Office 365, Google G Suite, Salesforce, Team-One and Twitter. Additional popular cloud applications will be integrated over time.

      —bOpen APIs: Service providers and third-party developers can use BroadSoft Hub’s open APIs to build custom integrations and address the specific needs of business end-users.

      —Seamless application enhancements: As a cloud-based service, BroadSoft continuously pushes new functionality to end-users on a monthly basis. This includes new integrations, user interface (UI) refinements, performance improvements and availability on other BroadSoft Business applications.

      For additional information, go here.

      Chris Preimesberger
      https://www.eweek.com/author/cpreimesberger/
      Chris J. Preimesberger is Editor Emeritus of eWEEK. In his 16 years and more than 5,000 articles at eWEEK, he distinguished himself in reporting and analysis of the business use of new-gen IT in a variety of sectors, including cloud computing, data center systems, storage, edge systems, security and others. In February 2017 and September 2018, Chris was named among the 250 most influential business journalists in the world (https://richtopia.com/inspirational-people/top-250-business-journalists/) by Richtopia, a UK research firm that used analytics to compile the ranking. He has won several national and regional awards for his work, including a 2011 Folio Award for a profile (https://www.eweek.com/cloud/marc-benioff-trend-seer-and-business-socialist/) of Salesforce founder/CEO Marc Benioff--the only time he has entered the competition. Previously, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. He has been a stringer for the Associated Press since 1983 and resides in Silicon Valley.

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