Businesses Are Getting Ready for the IoT, Survey Finds

Businesses Are Getting Ready for the IoT, Survey Finds

IoT leadership
Written By
Jeff Burt
Jeff Burt
May 9, 2016
2 minute read
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Businesses Are Getting Ready for the IoT, Survey Finds

1 - Businesses Are Getting Ready for the IoT, Survey Finds

A growing number of business professionals understand the IoT and are taking steps to incorporate it into their companies, a QuinStreet Enterprise survey found.


Getting a Handle on a Big, Broad Issue

2 - Getting a Handle on a Big, Broad Issue

Three-quarters (75 percent) of survey respondents said they understand IoT and its applicability to their businesses well or very well.


IoT Will Be Felt Inside the Business

3 - IoT Will Be Felt Inside the Business

Almost half—49 percent—see the Internet of things as being important or critical to the growth and success of their businesses.


Getting Ready for the Onslaught

4 - Getting Ready for the Onslaught

Six in 10 large organizations already have IoT programs in place or have plans to adopt IoT within the next two years.


There is a Lot of Motivation Behind the Initiatives

5 - There is a Lot of Motivation Behind the Initiatives

Issues around innovation, revenue and competition are the primary drivers of early adopters embracing IoT.


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Customers, Employees Are the Focus of IoT Efforts

6 - Customers, Employees Are the Focus of IoT Efforts

According to the survey respondents, the top business goal of adopting IoT technologies is to improve the customer experience. Other top goals include operational and cost efficiencies, improved tracking and analytics, and enhanced employee productivity.


Challenges to IoT Adoption

7 - Challenges to IoT Adoption

The top challenges include—not surprisingly—security concerns, other priorities within the company and concerns over costs.


The Business Side Often Is Driving the Bus

8 - The Business Side Often Is Driving the Bus

Among early adoption organizations, 43 percent of respondents said that business leaders are the primary drivers of company IoT initiatives.


IT Plays an Important Role as Well

9 - IT Plays an Important Role as Well

Among 57 percent of early adopters, IT is viewed as the “leader” or a “collaborator” with other groups in getting IoT initiatives going.


In-House Development Will Be Important

10 - In-House Development Will Be Important

Four in 10 companies are planning to develop most of the components for their IoT initiatives themselves rather than go outside for the help.


Going to the Internet for Information

11 - Going to the Internet for Information

Sixty percent of respondents said tech content sites are the most important sources of information when creating an IoT initiative.

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