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    Home Cybersecurity
    • Cybersecurity

    Some Ad Networks Are Bad News

    Written by

    Larry Seltzer
    Published November 12, 2007
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      eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More.

      You wouldnt go surfing to just any site. Youre careful about where you go. You only go to sites you trust.

      But who are you trusting? A series of recent attacks has resulted in seemingly respectable news sites serving malware and redirecting users to sites that serve malware.

      The problem is in the ads on those news sites. The ads are served by advertising networks that werent careful enough with their own security. When you trust a Web site you have to trust everyone its in bed with.

      Follow the latest developments surrounding Google in Clint Boultons Google Watch blog.

      The first one I became aware of was YNet, an Israeli news site. Dont go to that site just yet. The Ynetnews.com site I read is in English. The Hebrew site at ynet.co.il is far more popular, in fact the most popular news site in Israel. It is the Internet site for Yedioth Ahronoth, a very large Israeli newspaper.

      About two weeks ago I noticed that after going to the page from a bookmark that had only the domain name in it I was redirected to a different site on the domain malware-scan.com, a classic “rogue anti-spyware” site that I recognized from prior experience. There are a variety of scams that come from this domain, but this one said that my system was infected with malware and that they could scan it. The browser window shrinks down to dialog box size to give the appearance of a dialog box. You cant cancel out; no matter what you do (other than killing the process in Task Manager) you are brought to the “scanning” Web site, where your system is faux-scanned, and lots of malware is found on it.

      Ive observed this attack many times now, both through up-to-date versions of Internet Explorer and Firefox. Sometimes the “app” being pushed is a “performance optimizer” rather than a malware scanner, but in any event its malware. Kaspersky Antivirus on my system recognized it as “not-virus.Hoax.Win32.Renos.kd.” I got a lot of analysis help from the ubiquitous Gadi Evron, from independent analyst Thor Larholm and from Adam Thomas of Sunbelt Software.

      The redirect came from code in one of the many ad sections in the Ynetnews.com home page. The code in this page is disturbingly complex and contains a large number of IFRAME tags, many to other domains. An IFRAME tells the browser to go to some other site and read in the HTML from there. This is an example of what is called transitive trust: I trusted Ynet, it trusted its ad providers, therefore I trusted those ad providers. Big mistake. The attack is still up and running as of Sunday, Nov. 11. Incidentally, the actual attack came through Flash code on one of the ad domains (adtraff.com) that performed the redirect.

      Next page: Take me out to the malware …

      Take me out to

      the malware …”>

      And Ynet isnt the only news site to be infected with this plague. Its spreading. Tucson Newspapers had a similar attack. That attack, according to a report, was on the site for 10 to 18 days. They say, “Our people reacted very quickly,” which seems to be a contradiction.

      A third attack, on the Boston Herald, was reported to have come in through a Flash ad on advertising.com. Ive confirmed that the attack is still on the advertising.com site, although its not clear that that specific flash movie is actually being served on any advertising.com customer sites.

      The malware-scan.com attack itself is interesting enough (yawn!), but Im basically interested in how legitimate news organizations got to include such obviously undesirable content on their sites. Not only does the attack itself subject the user to malware, but it takes them away from the news site. And yet Ynet hasnt bothered yet to do anything about it, at least as far as I can tell.

      In all of these news site cases, Ive seen the redirect performed through the same Flash movie mechanism, but I think the movie was served from three different sources: advertising.com, adtraff.com and in the Tucson Newspapers site all of the ad content appears to be served from tucson.com through Akamai. Ad networks have complicated relationships, but Im definitely confused. Someone is selling this dirty ad, and legitimate sites are getting scammed.

      And then, just as I was finishing up this column, we found another one on an even more significant site: MLB.com, the site of Major League Baseball. Its not clear yet where the redirect is coming from, but it goes through newbieguide.com, which hosts what seems to be the same malicious Flash movie, to adverdaemon.com and on to the fake anti-malware ad, which weve seen both at longlifepc.com and fixthemnow.com.

      To read about why Googles DoubleClick deal is facing Senate scrutiny, click here.

      BTW, yes, of course even eWEEK has ads from outside ad networks such as DoubleClick, recently bought by Google. Is this a risk? At some level yes, of course it is. Both DoubleClick and eWEEK have no history of problems in this regard that I can recall, and I wouldnt tell you to avoid any specific sites, except maybe YNetnews.com.

      The point is that Web sites that have content relationships with outside sites need to scrutinize the content coming from those sites. They need accountability from those partners, and they need contingency plans for taking the content down in case theres a problem with it. And someone needs to investigate these malware ad attacks further to find out how legitimate sites can avoid them.

      Security Center Editor Larry Seltzer has worked in and written about the computer industry since 1983.

      Check out eWEEK.coms for the latest security news, reviews and analysis. And for insights on security coverage around the Web, take a look at eWEEK.com Security Center Editor Larry Seltzers blog Cheap Hack

      More from Larry Seltzer

      Larry Seltzer
      Larry Seltzer
      Larry Seltzer has been writing software for and English about computers ever since—,much to his own amazement— He was one of the authors of NPL and NPL-R, fourth-generation languages for microcomputers by the now-defunct DeskTop Software Corporation. (Larry is sad to find absolutely no hits on any of these +products on Google.) His work at Desktop Software included programming the UCSD p-System, a virtual machine-based operating system with portable binaries that pre-dated Java by more than 10 years.For several years, he wrote corporate software for Mathematica Policy Research (they're still in business!) and Chase Econometrics (not so lucky) before being forcibly thrown into the consulting market. He bummed around the Philadelphia consulting and contract-programming scenes for a year or two before taking a job at NSTL (National Software Testing Labs) developing product tests and managing contract testing for the computer industry, governments and publication.In 1991 Larry moved to Massachusetts to become Technical Director of PC Week Labs (now eWeek Labs). He moved within Ziff Davis to New York in 1994 to run testing at Windows Sources. In 1995, he became Technical Director for Internet product testing at PC Magazine and stayed there till 1998.Since then, he has been writing for numerous other publications, including Fortune Small Business, Windows 2000 Magazine (now Windows and .NET Magazine), ZDNet and Sam Whitmore's Media Survey.

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