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    Microsoft Woos OSDL for New Linux Offensive

    By
    Peter Galli
    -
    August 19, 2005
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      Microsoft has once again stirred up a hornets nest in the open-source community, this time approaching the OSDL (Open Source Development Labs) to work with it on a joint, independent research project to do some facts-based analysis of Linux and Windows.

      While some in the Linux and open-source community have questioned why the large Linux vendors have not responded to Microsoft Corp.s aggressive “Get the Facts campaign,” which uses mostly Microsoft-sponsored analyst reports to compare and contrast Windows Server with Linux, they would be unlikely to support any joint partnership with Microsoft.

      But, undeterred, Martin Taylor, the architect of Microsofts “Get the Facts” campaign and the Redmond, Wash. software firms general manager of platform strategy, has proposed just that to OSDL CEO Stuart Cohen.

      The kicker is that Microsoft has also offered to pay for half of the funding costs for a joint research project should the OSDL agree to this. That is seen as unlikely for many reasons, one of which is that Linux founder and lead developer Linus Torvalds and his right-hand man Andrew Morton are both employed by the OSDL. Torvalds is a full-time fellow, working exclusively on driving the development of the open-source operating system.

      In an interview with eWEEK, Taylor said that he had been reading an opinion piece in one of the Linux magazines that identified the need for the Linux and open-source community to come up with its own facts-based effort. That motivated him to contact Cohen and suggest this.

      Taylor said he sent Cohen, in Beaverton, Ore., an e-mail ahead of the annual Linux World Conference in San Francisco earlier this month, suggesting the idea and asking for a meeting. The two then met at Linux World and discussed the idea and how it would work it broad terms, but there was no agreement of any sort, he said.

      Taylor also told Cohen that the research would be conducted by an independent analyst, consulting or business advisory firm on a topic that both felt would help further the dialogue.

      Taylor is hopeful that OSDL will take him up on his offer, but a spokesman for the Labs would do little more than confirm the chain of events and declined to comment on what was discussed.

      “Stuart Cohen did receive a request from Martin Taylor at Microsoft before Linux World. In part, Martin said he was interested in talking with Stuart about joint research opportunities on some of the issues in the market. Stuart agreed to meet with Martin and they did meet,” was all he would say.

      The proposal is also not finding favor among the leading Linux vendors. Red Hat, Inc. spokeswoman Leigh Day, in Raleigh, N.C., told eWEEK that Red Hat had no interest in seeing any such initiative with Microsoft, adding that she was not sure how a joint venture with the Redmond, Wash. software firm could ever be independent.

      Red Hat also believed that funded research was typically not objective. “We disagree with the idea of using research as a tool to create FUD [fear, uncertainty and doubt] in the marketplace. Instead we use real-world customer testimonials instead of lab-created, situations to demonstrate the price, performance, scalability and security of Linux,” she said.

      Next Page: Microsoft increasingly acknowledges strength of Linux

      Microsoft increasingly acknowledges strength


      of Linux”>

      Microsoft executives are now also increasingly admitting that Linux and open-source software is one of its main competitive threats. At its annual financial analysts day held at the Redmond campus last month, Kevin Johnson, the group vice president of Microsofts worldwide sales, marketing and services group, gave a 40-minute presentation entitled “Competing and Winning Around Linux.”

      And, in a recent interview with eWEEK, Microsoft CEO Steve Ballmer said that, on the competitive front, in addition to Google and Yahoo, Linux remains among the most significant challengers Microsoft faces.

      Ballmer also said that he believed that the religious war between Linux and Windows was over and the battle now was about which offers customers the best technology solution. Conceding that Linux holds the upper hand in areas such as Web hosting, Ballmer stressed that Microsoft is doing all it can to change that.

      /zimages/5/28571.gifClick here to read what else Ballmer had to say.

      Asked about Microsofts recent moves to meet with open-source executives and the taming of its anti-Linux rhetoric, Red Hats Day said this was proof that Linux had become a standard platform and a major competitive threat.

      But Microsofts Taylor disagrees that funded research is not useful, saying that a discussion on facts and independent data is always a benefit to the industry. “As much as Microsoft might get billed as being anti-Linux, thats actually not the case. I just want people to judge technology on its merit versus on hype and emotion. It helps all of us build better products and respond to customer needs more effectively,” Taylor said.

      As the commercialization of Linux played out even more, customers are going to require that type of research data. “I actually have customers even now asking for analysis on Linux. While we have done some in our Linux and open-source Lab for internal purposes, there is nothing substantial out there,” he said.

      /zimages/5/28571.gifClick here to read more on Microsofts Linux and Open-Source Lab.

      Asked what Microsofts motives were for suggesting such a move and offering to jointly fund it, Taylor said “because I want to know the facts. I want people to see the facts for how they truly are. If we did this, some of the research would be good for us and some of it bad for us, just like all the other studies we do. I think they just help with the dialogue.

      “Success for us isnt that Linux goes away. Success for us is getting past all the hype and emotion and where people choose technology on its merits,” he said.

      /zimages/5/28571.gifCheck out eWEEK.coms for the latest open-source news, reviews and analysis.

      Peter Galli
      Peter Galli has been a financial/technology reporter for 12 years at leading publications in South Africa, the UK and the US. He has been Investment Editor of South Africa's Business Day Newspaper, the sister publication of the Financial Times of London.He was also Group Financial Communications Manager for First National Bank, the second largest banking group in South Africa before moving on to become Executive News Editor of Business Report, the largest daily financial newspaper in South Africa, owned by the global Independent Newspapers group.He was responsible for a national reporting team of 20 based in four bureaus. He also edited and contributed to its weekly technology page, and launched a financial and technology radio service supplying daily news bulletins to the national broadcaster, the South African Broadcasting Corporation, which were then distributed to some 50 radio stations across the country.He was then transferred to San Francisco as Business Report's U.S. Correspondent to cover Silicon Valley, trade and finance between the US, Europe and emerging markets like South Africa. After serving that role for more than two years, he joined eWeek as a Senior Editor, covering software platforms in August 2000.He has comprehensively covered Microsoft and its Windows and .Net platforms, as well as the many legal challenges it has faced. He has also focused on Sun Microsystems and its Solaris operating environment, Java and Unix offerings. He covers developments in the open source community, particularly around the Linux kernel and the effects it will have on the enterprise.He has written extensively about new products for the Linux and Unix platforms, the development of open standards and critically looked at the potential Linux has to offer an alternative operating system and platform to Windows, .Net and Unix-based solutions like Solaris.His interviews with senior industry executives include Microsoft CEO Steve Ballmer, Linus Torvalds, the original developer of the Linux operating system, Sun CEO Scot McNealy, and Bill Zeitler, a senior vice president at IBM.For numerous examples of his writing you can search under his name at the eWEEK Website at www.eweek.com.
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