Nsite Inc., a maker of business process automation systems, Monday announced a new Web services product for the customer relationship management market.
The Pleasanton, Calif., company announced Nsite 4.5, which delivers bidirectional Web services integration to CRM applications, company officials said.
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Officials said the bidirectional integration delivers better productivity in the way of enhanced customer service and faster sales cycles, as well and improved compliance to regulations such as Sarbanes-Oxley.
The company targets SMBs (small and medium-sized businesses) with a service that automates the sales quote-to-fulfillment process, Nsite officials said. The system captures, tracks and automates the sales process, the company said.
Nsite has more than 6,500 users in 21 countries.
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